BRAND PROFILE: Goldwell
Goldwell Science
These product formulations are created with a patented fruit acid technology, along with such ingredients as Aloe Vera Milk and Vitamin E that restores the hairs moisture balance for soft, silky results. Check out these outstanding ingredients that can also be found in Goldwell products:
Mullein - Verbascum Thapsus Extract
Mullein is a very versatile member of the Snapdragon Family, with flowers that are flat and open with woolly stem and leaves it is known affectionately as 'bunny's ears' or 'flannel leaf' due to the plant's soft hair. Traditionally Mullein Tea was used as a treatment for respiratory ailments such as Asthma and Bronchitis. Both the leaves and flowers contain Mucilage that soothes irritated membranes, when used in cosmetic formulations Mullein softens the skin and soothes irritation with its anti-inflammatory properties. The yellow dye extracted from the flowers can be traced back to the Romans, where it was used as a hair rinse or as clothing dye.
Willow Bark Extract
Used for centuries to treat headaches from it's 'aspirin-like' qualities, Willow Bark Extract soothes while conditioning hair and skin. Willow Bark Extract is known for its astringent and anti-inflammatory properties when used in personal care products. Containing natural Salicylic Acid, Willow Bark Extract is a natural exfoliant and is commonly used to treat acne while boosting skins ability to shed dead cells and stimulate new cell formation for a healthy scalp environment.
Product Lines
Dualsenses
The Goldwell Dualsenses line creates professional solutions for instantly visible and touchable results for every hair texture and type. Featuring built-in color protection in every product with unique Luminesine technology for visible brilliance, along with gentle cleansing, deep conditioning, and fragrances to soothe the senses.
Blondes & Highlights
Neutralizes unwanted brassy and yellow tones for bold and beautiful blondes or highlights.
Color
Infused with anti-oxidative Pomegranate Extract and UV filters to intensify and care for your brilliant color without weighing hair down. Features a ColorChroma Complex for results you can see and feel.
Curly Twist
Featuring a HydroBounce Complex infused with Bamboo Extract that delivers intensive moisture repair for perfectly defined curls with natural bounce.
For Men
Dedicated to Men and what they need in modern formulas, featuring a Guarana Caffeine Complex for protection against environmental elements while moisturizing and adding body.
Just Smooth
Perfect for frizzy and unruly tresses to tame and smooth the hair structure while delivering improved manageability with a soft, silky look and feel.
Rich Repair
Repair damage with formulations featuring an IntraLipid Complex infused with Pashmina Silk Proteins to restore health and shine back into stressed hair.
Ultra Volume
Boost strength and volume for fine to normal hair types. Ultra Volume features a SmartBoost Complex infused with Tapioca Starch for visible, touchably soft body and texture.
Elumen Color Care
A professional color care line dedicated to keeping that gorgeous color protected and nourished.
Kerasilk
This transformative line features Keratransform Technology that fuses Engineered Keratin and Silk for improved structure support with long-lasting color protection for impressive results.
Soft Color
Beautiful semi-permanent foam color that lasts 6-8 washes for brilliant and vibrant hair color that reaches 80% color intensity within 5 minutes. Available in 14 natural shades, each can lasts 5-6 applications.
Style Sign
Discover unlimited style creation ability with Goldwell's StyleSign line dedicated to being unique. Whether you want Ultra Volume, Perfect Hold, or Creative Texture this line has something for everyone.
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