Key Insights:
Best for: All hair types, especially dull, coated, color-treated, hard-water-exposed, or product-heavy hair
Hair concerns: Product buildup, hard water residue, trace minerals, copper, salts, chlorine, dullness, flatness, or rough feel
- Deep cleansing
- Hard water removal
- Remove copper, trace minerals, & buildup
- Color-conscious formula
- Bond & strength support
- Clean & soft feel
- Ideal before color, lightening, masks, or repair treatments
Key ingredients: Bio-Based Chelator and Activated Charcoal
Clean beauty callouts: Vegan, sulfate-free, gluten-free, paraben-free, & mineral oil free
Product type: Weekly clarifying, purifying, detox shampoo
Refresh dull, weighed-down hair with a deeper cleanse that still feels gentle and color-conscious.
Joico Defy Damage Detox Shampoo is a clarifying, bond-building shampoo designed to remove hard water residue, trace minerals, product buildup, copper, salts, and impurities without leaving hair feeling stripped or dry. When hair starts to feel coated, flat, rough, dull, or harder to style, buildup may be the reason. Hard water minerals, chlorine, styling products, pollution, and metals can collect on the hair over time, making strands look lackluster and feel less responsive to your favorite treatments and styling products. This detox shampoo helps reset the hair and scalp with a single deep-cleansing wash, leaving hair feeling clean, soft, light, and refreshed.
Formulated with a bio-based chelator to help remove stubborn buildup, metals, and hard water deposits, plus Activated Charcoal made from coconut husks to help absorb impurities, Joico Defy Damage Detox Shampoo delivers that fresh-start cleanse without compromising the feel of the hair. It is especially helpful before treatments, before color services, or as a twice-monthly detox step to keep hair free of buildup. As part of the Joico Defy Damage family, this shampoo also supports bond strength while helping preserve color-treated hair. Joico also notes this formula is vegan and sulfate-free.





