For: All hair types, especially dry, damaged, color-treated, foiled, bleached, or chemically treated hair in need of a gentle, moisture-rich cleanse
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Loma Nourishing Shampoo Benefits:
- Gently removes buildup without leaving hair feeling stripped
- Provides a rich, moisture-focused cleanse for dry and damaged hair
- Helps hair feel softer, smoother, and more manageable after washing
- Supports stronger, more resilient-feeling strands with continued use
- Helps control frizz for a smoother, more polished finish
- Helps maintain vibrant-looking color on color-treated hair
- Supports hydration and elasticity in compromised strands
- Suitable for keratin-treated hair and extensions
- Nourishing enough that some fine or thin hair may need little to no conditioner afterward
Product type: Moisture-rich sulfate-free nourishing shampoo
Clean Beauty Callouts: Vegan-friendly; cruelty-free; color-safe; sulfate-free; paraben-free; gluten-free; soy-free; seed-oil-free
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Loma Nourishing Shampoo Key Ingredients:
- AloeMoist Complex: LOMA's organic aloe-based foundation helps hydrate while supporting softer, stronger-feeling, healthy-looking hair
- Baobab Protein: Helps support moisture retention and improve the softness and feel of dry or chemically treated hair
- Creatine: Helps support stronger, more resilient-feeling hair, especially on color-treated, foiled, or bleached strands
- Organic Aloe Vera Gel: Helps provide deep hydration without leaving behind a heavy or greasy residue
- Hydrolyzed Quinoa: Helps condition and smooth the hair for a softer, shinier finish
Loma Nourishing Shampoo gives dry, stressed hair a clean start without taking away the moisture it needs. The rich, sulfate-free formula gently washes away buildup while helping hair feel softer, smoother, and more resilient. Loma Nourishing Shampoo is especially helpful for color-treated, foiled, bleached, or chemically processed strands that need extra care, but it is gentle enough for all hair types.
AloeMoist Complex and Organic Aloe Vera Gel provide a hydrating foundation, while Baobab Protein helps support moisture retention and softness. Creatine adds strengthening support for compromised strands, and Hydrolyzed Quinoa helps smooth the hair for a healthier-looking shine. Finished with LOMA's Cranberry and Pear Lomatherapy fragrance, Loma Nourishing Shampoo makes every wash feel a little more luxurious while leaving hair soft, vibrant, and ready for the next step in your routine.
