Aluram Products
Recent Reviews
Golden Glow Body Lotion - 18 oz
Aluram Golden Glow Body Lotion gives your skin the most beautiful, natural-looking glow! ✨ It’s not orange like a self-tanner—it simply enhances your skin’s natural color and gives you that gorgeous, just-back-from-the-beach, sunkissed look. Made with coconut water, it’s also incredibly moisturizing and leaves your skin soft, smooth, and glowing. And the beachy scent? 🌴 It smells like vacation in a bottle! If you want to elevate your current glow without looking like you used self-tanner, you need this! 💛 - Lauren E.
Aluram Golden Glow Body Lotion gives your skin the most beautiful, natural-looking glow! ✨ It’s not orange like a self-tanner—it simply enhances your skin’s natural color and gives you that gorgeous, just-back-from-the-beach, sunkissed look. Made with coconut water, it’s also incredibly moisturizing and leaves your skin soft, smooth, and glowing. And the beachy scent? 🌴 It smells like vacation in a bottle! If you want to elevate your current glow without looking like you used self-tanner, you need this! 💛 - Lauren E.
would buy again
would recommend
Curl Shampoo & Conditioner Duo - 12 oz - 2 piece
I was a bit disappointed I love the smell of products but my hair feels dry after using it not sure if I would buy it again so I don’t want no or yes? I have curly hair so I was a bit disappointed - Elsie N. Verified Buyer
I was a bit disappointed I love the smell of products but my hair feels dry after using it not sure if I would buy it again so I don’t want no or yes? I have curly hair so I was a bit disappointed - Elsie N. Verified Buyer
would buy again
would recommend
Moisturizing Trio - 3 piece
So far I’m satisfied with this product shampoo and conditioner I will continue use to see further results - Elsie N. Verified Buyer
So far I’m satisfied with this product shampoo and conditioner I will continue use to see further results - Elsie N. Verified Buyer
would buy again
would recommend
Curl Cream - 6 oz
It’s okay I feel it’s dried up my hair depends the amount you put on can leave hair hard - Elsie N. Verified Buyer
It’s okay I feel it’s dried up my hair depends the amount you put on can leave hair hard - Elsie N. Verified Buyer
would not buy again
would not recommend
Body Lotion - 18 oz
I love this body lotion leaves your skin soft , glowing and moisturizing without a greasy feeling . - Elsie N. Verified Buyer
I love this body lotion leaves your skin soft , glowing and moisturizing without a greasy feeling . - Elsie N. Verified Buyer
would buy again
would recommend
Moisturizing Shampoo - 12 oz
I've been using this shampoo for a couple of weeks, and my hair already feels much softer and smoother. It cleans really well without making my hair feel stripped, and I've noticed a lot less dryness through my ends. My hair looks shinier, feels lightweight, and is much easier to brush after washing. I also like that it doesn't weigh my hair down or leave any residue. - Karen N.
I've been using this shampoo for a couple of weeks, and my hair already feels much softer and smoother. It cleans really well without making my hair feel stripped, and I've noticed a lot less dryness through my ends. My hair looks shinier, feels lightweight, and is much easier to brush after washing. I also like that it doesn't weigh my hair down or leave any residue. - Karen N.
would buy again
would recommend
Moisturizing Conditioner - 12 oz
This conditioner makes such a difference in how my hair feels. It leaves my hair soft, silky, and much easier to detangle without feeling heavy. My ends look healthier, and I've noticed less frizz and more shine after it dries. A little goes a long way, and my hair stays moisturized without losing volume. I'll definitely keep using this one. - Karen N.
This conditioner makes such a difference in how my hair feels. It leaves my hair soft, silky, and much easier to detangle without feeling heavy. My ends look healthier, and I've noticed less frizz and more shine after it dries. A little goes a long way, and my hair stays moisturized without losing volume. I'll definitely keep using this one. - Karen N.
would buy again
would recommend
Smoothing Balm Stick - 1 oz
My daughter wears her hair up a lot especially when she plays basketball and likes using this on her hair to help smooth her fly aways down. Its kind of like a wax stick it really works well and her hair is not hard from gel or hairspray! - Sommer C. Verified Buyer
My daughter wears her hair up a lot especially when she plays basketball and likes using this on her hair to help smooth her fly aways down. Its kind of like a wax stick it really works well and her hair is not hard from gel or hairspray! - Sommer C. Verified Buyer
would buy again
would recommend
Coconut Water Texture Spray - 8 oz
I really like using this product when I get out of the shower!! It makes my hair less frizzy and more manageable, It also smells amazing!! - Sommer C. Verified Buyer
I really like using this product when I get out of the shower!! It makes my hair less frizzy and more manageable, It also smells amazing!! - Sommer C. Verified Buyer
would buy again
would recommend
Curl Conditioner - 12 oz
The Aluram Curl Conditioner has become essential for my wavy/curly hair. The creamy texture spreads easily and smells great, but what I appreciate most is how it leaves my hair soft, defined, and far less frizzy. It gives me the kind of slip that makes detangling painless, and it doesn’t weigh my curls down. After three years of using it alongside the matching shampoo—as well as the Curl Foam—I can say it consistently delivers results that rival far pricier brands. The 12 oz bottle lasts a good while, too. Please keep this one stocked; it’s one of the few conditioners that truly works for my hair type. - Elizabeth S. Verified Buyer
The Aluram Curl Conditioner has become essential for my wavy/curly hair. The creamy texture spreads easily and smells great, but what I appreciate most is how it leaves my hair soft, defined, and far less frizzy. It gives me the kind of slip that makes detangling painless, and it doesn’t weigh my curls down. After three years of using it alongside the matching shampoo—as well as the Curl Foam—I can say it consistently delivers results that rival far pricier brands. The 12 oz bottle lasts a good while, too. Please keep this one stocked; it’s one of the few conditioners that truly works for my hair type. - Elizabeth S. Verified Buyer
would buy again
would recommend
in the blog
- Cruelty Free, Vegan & Organic
- Cosmetic Colorants: Beauty & the FDA
- Vegan Beauty Alternatives
- What Does Sulfate-Free Mean to You?
- New Launch Alert: Aluram Smoothing Balm Stick
Beauty Built Backwards
Aluram is an independent and family-owned beauty brand that puts salon and stylists first. From day one they knew their brand was going to be different, it had to be different!
Aluram is Marula spelled backward! It is a reflection of their backward approach and creating beauty beyond compromise. Their products are built and tailored to fit the needs of both professionals and consumers and take the lead in hair industry trends. Aluram is a subsidiary of United Hair Care, a family-owned manufacturer. They have brought forth leading-edge health and beauty brands with formulas and products for over thirty years and three generations!
Leaders in clean beauty Aluram and United Hair Care products and technology can offer innovation in hair care. Their products are formulated with Coconut Water, known as nature's most perfect water. This hydrating elixir's electrolytes, amino acids, and vitamins are wonderful for your hair. their products also include Marula Oil. Marula Oil features a small and light molecular structure that is easily absorbed into the hair, making it a fantastic source of antioxidants and hydration. In addition to these clean ingredients, all Aluram hair care products are vegan and cruelty-free. They don't include harsh sulfates, parabens, or gluten and are all safe for color-treated and non-color-treated hair alike!
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